/* ============================================================
   FranConsult Group — Shared premium stylesheet
   Used by about / how-it-works / franchise-101 / success-stories.
   Mirrors the homepage (index.html) design system.
   Fonts loaded in each page <head>: Plus Jakarta Sans + Inter.
   ============================================================ */
:root{
  --ink:#0a1626; --navy:#0b2545; --navy-2:#0e2c54;
  --emerald:#10b981; --emerald-d:#0e9f72; --emerald-ink:#053b2c;
  --paper:#fbfcfe; --mist:#f3f6fa; --card:#ffffff;
  --line:#e7ecf3; --line-2:#dfe6ef; --muted:#5d6b7e; --muted-2:#8595a7;
  --shadow-sm:0 1px 2px rgba(10,22,38,.04), 0 1px 3px rgba(10,22,38,.06);
  --shadow:0 6px 16px rgba(10,22,38,.06), 0 2px 6px rgba(10,22,38,.04);
  --shadow-lg:0 24px 60px rgba(10,22,38,.16), 0 8px 24px rgba(10,22,38,.08);
  --r:14px; --r-lg:22px; --r-xl:30px; --max:1140px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{font-family:'Inter',-apple-system,BlinkMacSystemFont,'Segoe UI',sans-serif;color:var(--ink);background:var(--paper);line-height:1.7;-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility}
h1,h2,h3,h4{font-family:'Plus Jakarta Sans',sans-serif;color:var(--navy);letter-spacing:-.02em;line-height:1.15}
h1{font-size:clamp(2.2rem,4.4vw,3.4rem);font-weight:800}
h2{font-size:clamp(1.6rem,2.8vw,2.3rem);font-weight:800;letter-spacing:-.025em;margin-bottom:14px}
h3{font-size:1.18rem;font-weight:700;margin-bottom:7px}
p{color:var(--muted);margin-bottom:18px}
.prose p:last-child{margin-bottom:0}
a{color:var(--emerald-d);text-decoration:none}
em{font-style:italic}
.wrap{max-width:var(--max);margin:0 auto;padding:0 24px}
.narrow{max-width:780px;margin:0 auto}
.eyebrow{display:inline-flex;align-items:center;gap:8px;font-family:'Plus Jakarta Sans';font-weight:700;font-size:.78rem;letter-spacing:.08em;text-transform:uppercase;color:var(--emerald-d)}
.eyebrow::before{content:"";width:22px;height:2px;background:var(--emerald);border-radius:2px}
.lead{font-size:1.2rem;color:var(--ink);font-weight:500;line-height:1.6}

/* buttons */
.btn{display:inline-flex;align-items:center;gap:9px;font-family:'Plus Jakarta Sans';font-weight:700;font-size:1rem;padding:14px 26px;border-radius:12px;border:1px solid transparent;cursor:pointer;transition:transform .18s cubic-bezier(.2,.7,.3,1),box-shadow .18s,background .18s}
.btn svg{width:18px;height:18px}
.btn-primary{background:var(--emerald);color:#fff;box-shadow:0 8px 20px rgba(16,185,129,.32)}
.btn-primary:hover{background:var(--emerald-d);transform:translateY(-2px);box-shadow:0 12px 26px rgba(16,185,129,.4)}
.btn-dark{background:var(--navy);color:#fff}
.btn-dark:hover{background:var(--navy-2);transform:translateY(-2px)}
.btn-ghost{background:rgba(255,255,255,.06);color:#fff;border-color:rgba(255,255,255,.22)}
.btn-ghost:hover{background:rgba(255,255,255,.12)}

/* NAV */
header.nav{position:sticky;top:0;z-index:60;background:rgba(251,252,254,.82);backdrop-filter:saturate(180%) blur(14px);border-bottom:1px solid var(--line)}
.nav-inner{display:flex;align-items:center;justify-content:space-between;height:70px;max-width:var(--max);margin:0 auto;padding:0 24px}
.logo{font-family:'Plus Jakarta Sans';font-weight:800;font-size:1.3rem;color:var(--navy);letter-spacing:-.03em;display:inline-flex;align-items:center;gap:9px}
.logo .mark{width:30px;height:30px;border-radius:8px;background:linear-gradient(135deg,var(--emerald),var(--navy));display:inline-flex;align-items:center;justify-content:center;color:#fff;font-size:.95rem;font-weight:800}
.logo span{color:var(--emerald-d)}
.nav-links{display:flex;gap:30px}
.nav-links a{font-family:'Plus Jakarta Sans';font-weight:600;font-size:.95rem;color:var(--muted);transition:color .15s}
.nav-links a:hover,.nav-links a.active{color:var(--navy)}
.nav-right{display:flex;align-items:center;gap:18px}
.nav-phone{font-family:'Plus Jakarta Sans';font-weight:700;font-size:.95rem;color:var(--navy)}
.nav-cta{background:var(--navy);color:#fff;padding:10px 18px;border-radius:10px;font-family:'Plus Jakarta Sans';font-weight:700;font-size:.92rem;transition:background .15s,transform .15s}
.nav-cta:hover{background:var(--navy-2);transform:translateY(-1px)}
@media(max-width:900px){.nav-links,.nav-phone{display:none}}

/* PAGE HERO (rounded dark panel, matches homepage) */
.hero-shell{padding:18px 18px 0}
.page-hero{position:relative;overflow:hidden;background:radial-gradient(120% 120% at 85% 0%,#11406e 0%,var(--navy) 45%,#081d3a 100%);border-radius:var(--r-xl);color:#fff;padding:66px 56px}
.page-hero::before{content:"";position:absolute;inset:0;background-image:linear-gradient(rgba(255,255,255,.04) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.04) 1px,transparent 1px);background-size:46px 46px;mask-image:radial-gradient(80% 80% at 70% 10%,#000,transparent 75%);pointer-events:none}
.page-hero::after{content:"";position:absolute;width:480px;height:480px;right:-130px;top:-160px;background:radial-gradient(circle,rgba(16,185,129,.26),transparent 62%);pointer-events:none}
.page-hero .inner{position:relative;max-width:760px;margin:0 auto;text-align:center}
.page-hero .eyebrow{color:#7fe7c4}
.page-hero .eyebrow::before{background:var(--emerald)}
.page-hero h1{color:#fff;margin:18px 0 0}
.page-hero h1 em{color:#7fe7c4;font-style:normal}
.page-hero p{color:#bcd0e6;font-size:1.18rem;margin:18px auto 0;max-width:640px}

/* SECTIONS */
section.block{padding:78px 0}
section.mist{background:var(--mist)}
.sec-head{max-width:680px;margin:0 auto 48px;text-align:center}
.sec-head h2{margin-top:14px}
.sec-head p{font-size:1.1rem;margin-top:14px}
.prose h2{margin-top:42px}
.prose h2:first-child{margin-top:0}
.prose ul{margin:0 0 18px 0;padding-left:22px}
.prose li{color:var(--muted);margin-bottom:8px}

/* feature / value cards */
.grid3{display:grid;grid-template-columns:repeat(3,1fr);gap:24px}
.grid2{display:grid;grid-template-columns:repeat(2,1fr);gap:24px}
.feat{background:var(--card);border:1px solid var(--line);border-radius:var(--r-lg);padding:32px 28px;box-shadow:var(--shadow-sm);transition:transform .2s,box-shadow .2s}
.feat:hover{transform:translateY(-4px);box-shadow:var(--shadow)}
.feat .ic{width:50px;height:50px;border-radius:13px;background:linear-gradient(135deg,rgba(16,185,129,.14),rgba(16,185,129,.06));display:flex;align-items:center;justify-content:center;margin-bottom:18px}
.feat .ic svg{width:24px;height:24px;color:var(--emerald-d)}
.feat p{font-size:.97rem;margin-bottom:0}

/* media row (image + text) */
.media{display:grid;grid-template-columns:1fr 1fr;gap:44px;align-items:center}
.media.flip .img{order:2}
.media .img{border-radius:var(--r-lg);overflow:hidden;box-shadow:var(--shadow-lg);background:linear-gradient(135deg,#0e9f72,#11406e);min-height:300px}
.media .img img{width:100%;height:100%;object-fit:cover;display:block;min-height:300px}

/* steps (numbered, connected line) */
.steps{max-width:800px;margin:0 auto;position:relative}
.steps::before{content:"";position:absolute;left:27px;top:34px;bottom:34px;width:2px;background:var(--line)}
.stp{position:relative;display:grid;grid-template-columns:56px 1fr;gap:26px;padding:18px 0}
.stp .n{width:56px;height:56px;border-radius:50%;background:#fff;border:2px solid var(--emerald);color:var(--emerald-d);display:flex;align-items:center;justify-content:center;font-family:'Plus Jakarta Sans';font-weight:800;font-size:1.2rem;z-index:1;box-shadow:0 0 0 6px var(--paper)}
section.mist .stp .n{box-shadow:0 0 0 6px var(--mist)}
.stp p{font-size:.99rem;margin:0}
.stp .meta{display:inline-block;font-size:.76rem;font-weight:700;text-transform:uppercase;letter-spacing:.07em;color:var(--emerald-d);margin-top:8px}

/* stats */
.statbox{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin:26px 0}
.statbox .s{background:#fff;border:1px solid var(--line);border-radius:14px;padding:22px;text-align:center;box-shadow:var(--shadow-sm)}
.statbox .num{font-family:'Plus Jakarta Sans';font-size:1.9rem;font-weight:800;color:var(--emerald-d)}
.statbox .lab{font-size:.85rem;color:var(--muted)}

/* callout */
.callout{background:linear-gradient(120deg,rgba(16,185,129,.09),rgba(16,185,129,.02));border:1px solid rgba(16,185,129,.22);border-left:4px solid var(--emerald);padding:20px 24px;border-radius:0 12px 12px 0;margin:26px 0}
.callout p{margin:0;font-size:.98rem;color:var(--ink)}

/* TOC */
.toc{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);padding:24px 28px;margin:0 0 40px;box-shadow:var(--shadow-sm)}
.toc h4{font-size:.78rem;text-transform:uppercase;letter-spacing:.1em;color:var(--muted-2);margin-bottom:14px}
.toc ol{margin:0;padding-left:20px;columns:2;column-gap:34px}
.toc li{margin-bottom:9px}
.toc a{color:var(--navy);font-weight:600;font-size:.96rem}
.toc a:hover{color:var(--emerald-d)}

/* FAQ */
.faq{max-width:800px;margin:0 auto}
.qa{border:1px solid var(--line);border-radius:var(--r);background:#fff;padding:22px 26px;margin-bottom:14px;box-shadow:var(--shadow-sm)}
.qa h3{font-size:1.08rem;margin-bottom:7px;display:flex;gap:10px;align-items:flex-start}
.qa h3 svg{width:20px;height:20px;color:var(--emerald-d);flex:0 0 auto;margin-top:3px}
.qa p{font-size:.97rem;margin:0;padding-left:30px}

/* story cards */
.story{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);box-shadow:var(--shadow-sm);overflow:hidden;margin-bottom:24px;transition:transform .2s,box-shadow .2s}
.story:hover{transform:translateY(-3px);box-shadow:var(--shadow)}
.story .photo{background:linear-gradient(150deg,#0e9f72,#11406e);display:flex;align-items:center;justify-content:center;color:#fff;font-weight:700;font-size:.74rem;letter-spacing:.05em;text-align:center;padding:18px;min-height:220px}
.story .body{padding:30px 32px}
.story .tag{display:inline-block;font-family:'Plus Jakarta Sans';font-size:.7rem;font-weight:800;text-transform:uppercase;letter-spacing:.08em;color:var(--emerald-d);background:rgba(16,185,129,.1);padding:5px 11px;border-radius:999px;margin-bottom:12px}
.story p{font-size:.98rem}
.story .who{font-family:'Plus Jakarta Sans';font-weight:700;color:var(--navy);font-size:.92rem;margin-top:4px}
.ph-note{font-size:.72rem;color:#9a7400;background:#fff8e6;border:1px dashed #f4b740;border-radius:7px;padding:6px 11px;margin-top:14px;display:inline-block}

/* testimonial / quote bar */
.tm{max-width:840px;margin:0 auto;text-align:center}
.tm .stars{color:#f5b942;letter-spacing:3px;font-size:1.1rem;margin-bottom:20px}
.tm blockquote{font-family:'Plus Jakarta Sans';font-weight:600;font-size:clamp(1.35rem,2.3vw,1.85rem);color:var(--navy);line-height:1.4;letter-spacing:-.01em}
.tm .by{display:inline-flex;align-items:center;gap:12px;margin-top:24px}
.tm .av{width:46px;height:46px;border-radius:50%;background:linear-gradient(135deg,var(--emerald),var(--navy));color:#fff;display:flex;align-items:center;justify-content:center;font-family:'Plus Jakarta Sans';font-weight:800}
.tm .by .who{text-align:left;font-size:.9rem;color:var(--muted)}
.tm .by .who b{display:block;font-family:'Plus Jakarta Sans';color:var(--navy)}

/* CTA panel */
.cta-shell{padding:0 18px 64px}
.cta{position:relative;overflow:hidden;background:radial-gradient(120% 140% at 15% 0%,#11406e,var(--navy) 55%,#081d3a);border-radius:var(--r-xl);color:#fff;text-align:center;padding:72px 40px}
.cta::after{content:"";position:absolute;width:440px;height:440px;left:-120px;bottom:-200px;background:radial-gradient(circle,rgba(16,185,129,.28),transparent 62%);pointer-events:none}
.cta h2{color:#fff;position:relative}
.cta p{color:#bcd0e6;font-size:1.12rem;margin:14px auto 28px;max-width:540px;position:relative}
.cta .btn{position:relative}

/* FOOTER */
footer{background:var(--ink);color:#9fb0c2;padding:56px 0 30px;font-size:.9rem;overflow:hidden}
.foot-grid{display:grid;grid-template-columns:1.5fr 1fr 1.2fr;gap:30px}
footer .logo{color:#fff;margin-bottom:14px}
footer .logo span{color:#7fe7c4}
footer p{color:#8fa1b5;max-width:330px}
.foot-col h4{font-family:'Plus Jakarta Sans';color:#fff;font-size:.82rem;text-transform:uppercase;letter-spacing:.08em;margin-bottom:14px;font-weight:700}
.foot-col a{display:block;color:#9fb0c2;margin-bottom:9px;transition:color .15s}
.foot-col a:hover{color:#fff}
.foot-col address{font-style:normal;color:#8fa1b5;line-height:1.6;margin-top:4px}
.disclaimer{width:100vw;max-width:none;margin:40px calc(50% - 50vw) 0;padding:22px 24px 0;box-sizing:border-box;border-top:1px solid rgba(255,255,255,.1);font-size:.74rem;color:#64768a;line-height:1.7;text-align:left}

@media(max-width:900px){
  .page-hero{padding:48px 28px}
  .grid3,.grid2,.media,.statbox{grid-template-columns:1fr}
  .media.flip .img{order:0}
  .foot-grid{grid-template-columns:1fr;gap:24px}
  section.block{padding:56px 0}
  .toc ol{columns:1}
  .story{grid-template-columns:1fr}
  .story .photo{min-height:140px}
}
@media(max-width:600px){
  .disclaimer{padding:18px 22px 0}
}
